Hi!  I am Horten a SPANISH/ BRITISH UGC CREATOR

Bilingual UGC for Tech, Software & Travel Brands

I turn complex products and memorable experiences into clear, platform native content in English and Spanish.

Adapted for the audience. Never simply translated.

Brand strategy · Concepts · Scripting · Filming · Editing · Localization

MY PORTFOLIO

Tech / Software

CLIENT - HOSTINGER

BRIEF: Make AI website creation feel simple.

ANGLE: A 24 hour challenge with an organic cafe based walkthrough.

FORMAT: English demo.

CLIENT - SURFSHARK

BRIEF: Make AI website creation feel simple.

ANGLE: A 24 hour challenge with an organic cafe based walkthrough.

FORMAT: Spanish Problem solution.

Travel

CLIENT - Lost Plate Tours

BRIEF: Bring a Bangkok food tour to life.

ANGLE: Street-level discovery through local flavours and energy..

FORMAT: English demo.

CLIENT - Genki

BRIEF: Storytelling of an experience with Genki

ANGLE: Real footage and videos of experience with Genki

FORMAT: English and Spanish Problem Solution -POV

03 — MULTIPLE CREATIVE ANGLES

One product. Three ways in.

Single assets, bilingual pairs or a bank of creative variations.

  • Software walkthroughs

  • Product demonstrations

  • Problem–solution videos

  • Testimonials and founder-style content

  • Hotel, tour and destination storytelling

  • English and Spanish localization

  • Raw footage, variations and paid usage availabl

ANGLE 01: Product Demo

Show the product in use with a fast, practical walkthrough.

ANGLE 02: Problem–Solution

Open with a real friction point, then make the change visible.

ANGLE 03 : POV / Testimonial

Build trust through a personal, experience-led recommendation.

Creator instinct. Strategic backbone.

04 — WHY BRANDS WORK WITH ME

We align technical insight with disciplined execution to provide measurable gains across operational, financial, and strategic domains.

01
Discovery

As a Designer I understand software products

As a Nomad, I understand travel industry

02
Analysis

Videos built around strong hooks and native
storytelling that perform naturally on TikTok,
Reels and Shorts.

03
Strategy Design

Professional collaboration, as a designer, I know briefs, deadlines and Clear communication, fast turnaround and a
smooth process from concept to delivery.

07 — CONTACT

Tell me about your campaign

Email
byhorten@gmail.com

Instagram
@by_horten

Location
UK/ SPAIN · Available worldwide

DISCUSS A CAMPAIGN

05 — HOW I WORK

A clear route from insight to delivery.

  1. Audience insight
    Find the need, tension and language that will make someone stop.

  2. Hook and concept
    Turn the insight into a strong angle, script and visual plan.

  3. Bilingual production
    Film and edit natural English and Spanish versions.

  4. Delivery
    Receive ready-to-use content within 3–7 working days.

06 — SERVICES

04 — WHY BRANDS WORK WITH ME Creator instinct. Strategic backbone.

  1. Brand-first creative direction

  2. Natural English and Spanish content

  3. Designer and brand strategist perspective

  4. End-to-end production

  5. Content for organic and paid social