They needed it to improve its e-commerce website to better showcase its services while providing a seamless and engaging user experience. The existing website needed a more modern and intuitive design to attract and retain visitors.

As a main designer at EH, I applied UX/UI principles to transform the website, making it more user-friendly and visually engaging. Collaborating closely with the development team, I introduced several key enhancements to address these goals.

To improve the homepage's visual appeal, I added the hero feature with an embedded video, creating a dynamic experience that captured users' attention. Additionally, a carousel showcasing upcoming events was implemented, keeping users informed and engaged. I simplified the colour palette, which made the overall design clearer and more cohesive. To aid user navigation, I incorporated tags and detailed course listings, enabling visitors to quickly find relevant offerings. Call-back cards were introduced to facilitate easy contact and follow-up.

Ensuring the entire website was fully responsive was a crucial part of my role, providing an optimal browsing experience across all devices. These changes collectively enhanced the site's usability, visual appeal, and branding consistency.